Describes the reseller levels Authorized, Gold, Platinum, etc. Reseller Policies. Contact information. It contains your internal contacts for reseller support the Channel Manager, Accounting, Sales, Special Support , etc. A price sheet showing the SRP and the price for resellers to get copies for their location and sales reps. The reseller should be considered an extension of your sales force. Your objective is to get them using your software so they can better sell it. Distribution part numbers.
This lists all your products including resellable services , your part numbers and the major distributors part numbers to make it easier for resellers to order the product—only used if you use wholesale distributors not as common for SaaS unless you use a SaaS distributor like SaaSMAX.
Product slicks, datasheets. Product informational sheets—can often be edited by your resellers to include their logo and contact info. A document that shows the certification and training required for each level of authorization. Collateral order form. Used by the reseller to order additional collateral materials.
It contains answers to typical questions you anticipate from resellers. Examples of Reseller Programs Chanimal has reviewed dozens of different reseller programs from the outside and from within their portal.
Following are direct links to several reseller programs that can give you an idea of a partner program some good, some are so-so : Intel. This is a link to their US program details. Alpha Software. Here is a review between Thinkific and Teachable opens own window. Plus, the price is VERY affordable including free for 3 courses may be fine for vendors.
She would be the equivalent to Chanimal, but to the VARs, not the vendors. I highly recommend you check out her services and refer her to your reseller partners. Training Your Resellers. The product including its unique positioning in your space The market especially the market segments that are most likely to purchase your product , and How to effectively promote your product—in that order.
Certification When you have a tiered partner program with Authorized, Gold or Platinum examples , you typically differentiate the levels as follows: Authorized. Have to know the basics of setup, how the product works. But they do not have a quota, nor do they have to handle tech support aside from knowing the product well enough to sell it and setup. No leads. Would have to supply first-line support so they have to get certified trained and tested.
They also have the 1st level of quota. In return, they get a higher margin and can get leads. Uplevel your skills and advance your team with Salesforce learning programs. Salesforce partners have access to product training and educational content. Training is delivered through a variety of formats and locations including the Partner Community, the Salesforce Developer site, and Trailhead. Review the section below to understand the learning options available to you and how to access them.
Most programs are free, and paid classes include partner discounts. Consulting partners: A starting point for Consulting Partners of all roles as they begin their journey. Consulting partners: On-boarding for Consulting Partners of all roles to learn the basics of the program. Consulting partners: Strengthen your pre-sales and sales skills. What kind of support will we receive from Simplilearn?
What types of exclusivity are provided? Regional exclusivity is provided; a region can be a country or group of countries. What is the amount of investment required to sign up? What are the minimum and maximum agreement duration for a distributor? For Channel Partners. How are channel partners different from distributors? What kind of support can channel partners expect from Simplilearn?
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